Arrivati

Arrivati arrived with a unique proposal: to be the first pizzeria in his city to offer authentic Neapolitan pizza, combining Italian tradition with a fresh and modern aesthetic.

At Qualita, we developed a visual identity that balances fun with professionalism, designed to attract a young audience but also connect with families and tourists visiting downtown Areco. We incorporated custom illustrations, a color palette inspired by the venue—green, red, white, and gray—and graphic elements that evoke music, drinks, and good vibes.

The result is a brand with its own style, capable of standing out in a competitive environment, proudly representing the essence of Naples, and becoming a new meeting place in the heart of the town.